COLLABORATIVE PROJECT

The Collaborative Practice module required 6 students from various subject areas in the School of Fashion and Textiles to work in collaborative groups to produce a final product with the title ‘Hidden City.'

 

I collaborated with two Fashion Business students, two Fashion Design students, and one Fashion Branding and Communications student. Our group created an interactive newspaper for Generation Z. We came to this conclusion based on our desk and field research, which revealed a market gap with generation Z's increasing interest in printed media.